Just Jelly

Brand Design

The Brief
Just Jelly needed a new layout for their labels to incorporate barcodes and allow their jelly to be sold in larger shops and supermarkets. They required a fresh new brand design to give them a solid platform to promote their jelly to a wider audience.

Case Study
Focusing on bold colours and a simple, clear design we produced 4 illustrations relating to each flavour of jelly. These illustrations then formed the basis of both the individual label designs and the new logo to be used on the jar lid.

Deliverables
• Logo design
• Branding
• Label design and layout

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